Trash Talk

The plastic industry, unfiltered A newsletter from inside the plant

No. 2 · November 13, 2026

Made in USA is not a percentage. It is a paper trail.

Made in USA is three words with no percentage behind them. Canada’s labels have two numbers, 98 and 51. The label without a number is the hard one to earn.

Illustration: a sealed cardboard box stamped with a star

The Take

The Federal Trade Commission’s standard for an unqualified Made in USA claim is “all or virtually all”. Final assembly in the United States, all significant processing in the United States, and all or virtually all of the parts made and sourced there. The agency gives no number. It weighs how much of the cost is American, how far back the foreign content sits, and how much that content matters to the product.

Other rules do have numbers. For federal purchases, Buy American asks that domestic components be more than 65% of the cost of the components, and 75% for items delivered from 2029. In Canada, “Product of Canada” means at least 98% of the direct costs were incurred in the country. “Made in Canada” means at least 51%, with a qualifying statement such as “with imported parts”. One bag, four tests, two countries.

We think the test without a number is the demanding one. A percentage can be met once, on a spreadsheet. “All or virtually all” has to be true of every box, on the day it is packed. For a garbage bag, that means knowing where the resin comes from, then the color, the core when there is one, the carton and the label. We make bags in Quebec and in Mississippi, and the work is the same on both sides: the claim on the box is worth what the records behind it are worth.

That is why the longer label deserves more respect than it gets. The FTC lists wording such as “Made in USA of U.S. and imported parts” among its examples of qualified claims. A box that says so does not hold a weaker product. It carries a claim that somebody checked.

The rule has a price. In July 2021, the agency adopted the Made in USA Labeling Rule, which lets it seek civil penalties for a false label. In April 2024, a national retailer agreed to pay a record $3.17 million over products sold as Made in USA that, the agency said, were made in China and other countries.

What this changes for you. If you buy bags or film on the strength of an origin claim, ask two questions in writing. Which test does the claim answer, the label standard or the purchasing rule? And what do the records cover: resin, color, core, carton? A supplier who can answer the second one quickly has the paper trail. The label is worth exactly that.

On the Line

California’s 25% target is measured against a number that will change.

What happenedOn November 2, California’s regulator, CalRecycle, cut its estimate of the plastic packaging sold in the state in 2023 from 2.9 million tons to 1.03 million tons. The packaging law (SB 54) measures source reduction against that baseline: 25% by 2032. The new figure rests on data from 2,127 producers, about half of those taking part, and a correction is planned for November 2027. Sources: Packaging Dive, November 4, Packaging Dive, November 9.

Our readLast week we called the pound the right unit, and we still do. A unit only works once everything has been weighed, and half the producers are missing from the scale. Until the correction, plan on the published fee per pound more than on the tonnage target.

The plastics appeal is now filed at the Supreme Court of Canada.

What happenedOn November 12, the coalition challenging Ottawa’s single-use plastics ban filed its notice of appeal and a notice of constitutional question (docket 42277), four days ahead of the November 16 deadline. The printed versions are due on November 19. No hearing date is set. The ban stays in force in the meantime. Source: Supreme Court of Canada.

Our readThe filing is a formality, and it still matters: the case is now on the Court’s calendar. Our reading has not changed. The six banned items are the small part. The 2021 listing of all “plastic manufactured items” as toxic is the part that reaches every bag made in the country.

Used film is still the bale nobody bids up.

What happenedIn the bale report of November 12, grade A film holds at 13.19 cents a pound, against 18.06 cents a year ago. Natural HDPE rose from 40.25 to 41.25 cents. Source: Resource Recycling.

Our readSecond month in a row with no movement on film while natural HDPE climbs. Recycled content in film will be decided by who can clean a film bale, and the market is telling you how few buyers think they can.

The Number

$53,088

The most the FTC can seek for each violation of one of its rules, the Made in USA Labeling Rule among them. The amount dates from January 2025. In a notice published on September 15, the agency said its penalties stay unchanged during 2026, because the yearly inflation adjustment was cancelled. Count one violation per box and the label becomes the most expensive line on the carton. Sources: FTC, Federal Register.

On Air

Cover of the TrashTalk podcast

EP09 · Made in USA: what it really takes

Out since Friday, November 13, on Spotify. What the label legally means, why some imported bags have paid extra duties for more than twenty years, and what a border dispute does to a garbage bag. Next episode: what is really in the price of a garbage bag.

Listen on Spotify

Three to Keep

  1. Made in USA means “all or virtually all”, with no percentage. Canada uses 98% and 51%. Buy American uses 65%, then 75% from 2029.
  2. A false label can cost up to $53,088 per violation. That figure did not move in 2026.
  3. The appeal against Canada’s plastics ban was filed on November 12. The ban stays in force.

The TrashTalk desk

Every figure checked against public sources.

Sources